Whirlpool Partnered with DSG Consulting to Strengthen Campus Recruiting Strategy and Build Scalable Talent Pipelines
Whirlpool Corporation (NYSE:WHR) is an American multinational manufacturer and marketer of home appliances committed to being the best global kitchen and laundry company, in constant pursuit of improving life at home.
The Challenge
Whirlpool Corporation sought to strengthen its campus recruiting strategy by building more intentional and effective partnerships with Historically Black Colleges and Universities (HBCUs). The company needed a more structured approach to identify, engage, and sustain relationships that would expand access to high-quality talent pipelines.
The Approach
DSG leveraged its network to align Whirlpool’s talent priorities with HBCU partners that shared mutual goals. This included identifying and facilitating connections with institutions best positioned to support the company’s recruiting objectives.
In parallel, DSG conducted an assessment of Whirlpool’s campus recruiting approach, evaluating existing practices, partner engagement, and overall strategy. Insights from this work informed a forward-looking plan to strengthen how partnerships were developed and sustained over time.
The Results
The engagement resulted in a more focused and structured campus recruiting strategy, including a defined HBCU partnership program aligned to Whirlpool’s talent needs. Leadership gained clearer visibility into partner institutions, including their strengths and potential as recruiting pipelines.
With a set of strategic recommendations in place, Whirlpool established a more consistent and scalable approach to building relationships and developing early-career talent pipelines, positioning the organization to improve recruiting outcomes over time.